In this witty and infectious book, Madsen Pirie provides a complete guide to using - and indeed abusing - logic in order to win arguments. He identifies with devastating examples all the most common fallacies popularly used in argument. We all like to think of ourselves as clear-headed and logical - but all readers will find in this book fallacies of which they themselves are g...(展开全部)

Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages. Drawing on the history of propaganda as well as...(展开全部)

[美]埃利奥特·阿伦森（Elliot Aronson），当代著名的社会心理学家，被公认为全球杰出的、研究范围广泛的社会心理学家之一。他对劝导、社会吸引力、减少偏见和认知失调等主题的研究代表了社会心理学领域重要的、具有开创性的一些实验。他是美国心理学会110年历史上唯一囊括三个主要学术奖项的人：杰出教学奖、杰出研究奖和杰出写作奖。阿伦森博士著述甚丰，包括《社会性动物》（The Social Animal）、《绝非偶然》（Not by Chance Alone）、《社会心理学研究方法》（Methods of Research in Social Psychology）和《不让一个孩子受伤害》（Nobody Left to Hate）等。 [美]安东尼·普拉卡尼斯（Anthony Pratkanis），加州大学圣克鲁斯分校心理学教授，美国心理学会会员，研究...(展开全部)

“There’s nothing in the world more powerful than a good story. Nothing can stop it. Nothing can defeat it.” So begins the scholar and literary critic Peter Brooks’s reckoning with today’s flourishing cult of story. Forty years after publishing his seminal work Reading for the Plot, his important contribution to what came to be known as the “narrative turn” in contemporary criti...(展开全部)

洛伦佐·费尔拉蒙蒂，南非比勒陀利亚大学副教授，在区域一体化和治理研究领域获得欧盟“让·莫内讲座教授”荣誉称号，治理创新研究中心主管。他还是德国海德堡大学社会投资中心和柏林赫尔梯行政学院的高级研究员、联合国大学副研究员。费尔拉蒙蒂著有多部有关发展政策、全球和区域治理、替代性经济和社会进步指标的书籍，包括《GDP究竟是个什么玩意儿：GDP的历史及其背后的政治利益》（Zed Books，2013年）。

Numbers dominate global politics and as a result our everyday lives. Credit ratings steer financial markets and can make or break the future of entire nations. GDP drives our economies. Stock market indices flood our media and national debates. Statistical calculations define how we deal with climate change, poverty and sustainability. But what is behind these numbers? By what ...(展开全部)

Since its initial publication eighty years ago, How to Win Friends & Influence People has sold over fifteen million copies worldwide. In his book, Carnegie explains that success comes from the ability to communicate effectively with others. He provides relatable analogies and examples, and teaches you skills to make people want to be in your company, see things your way, and fe...(展开全部)

Now in it's fourth edition, this classic work on logic presents the student with a clear, concise introduction to the subject of logic and its apllications. The first part of the book introduces the concepts and principles which make up the elements of logic, demonstrating that the concepts of logic are found in all branches of mathematics, and that logical laws are constantly ...(展开全部)

'...visually stunning and mentally stimulating' - "Scientific American". 'the author of "What Painting Is" (1998) has written a fascinating new book filled with gorgeous illustrations that would inspire us 'to learn to see anything.' It's a tall order, to be sure, but one that the author pulls off admirably!. "How to Use Your Eyes" is a wondrous visual tour that Elkins hopes wi...(展开全部)